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Monday, Nov 20, 2017
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Customers the key for cabinet business

TEMPLE TERRACE - Good customer service is the key to building a successful business. So say Mike and Mindy Schoch, a husband and wife duo who own and operate StyleCraft Cabinets of Tampa Bay which recently moved from Sabal Park in Tampa to East Fowler Avenue in Temple Terrace. "That's what sets us apart," said Mike Schoch, who has been in the business of designing and selling cabinetry for kitchens, baths, entertainment centers and closets for almost four decades. He does new construction and remodel jobs, most of which he lands through referrals.
"Our warranty is also a big part of it," he said. "I've had people call me up after 10 years with a broken hinge, and we'll replace it." Linda Lowe recently chose the family-owned business, whose primary supplier is Wellborn Cabinets, for a kitchen makeover in her Brandon home. She had been shopping around for a while until she spotted Schoch's "really clean-looking truck" while driving home from work one day. "I figured if he kept his truck so clean he must have a good, clean business," she said. She wasn't disappointed. "There was no mess at all, and they were very, very conscientious. We love it," said Lowe, who had dark hickory cabinets and granite countertops installed. "I've had a lot of nightmares with remodeling, but this went very well." While also in the market for new cabinets for their kitchen and den, Diane Laue and Bill Watts of Sun City Center attended a home show in Tampa where they were given Schoch's name and telephone number. "They are wonderful people to work with," said Laue, who noted that following some discussion about what the couple wanted, Schoch designed and delivered "exactly" what they had in mind. Mindy Schoch, who handles the billing end of the business, said pleasing clients is their top priority. "We want people to be satisfied, and we send out surveys to all our customers after we finish the job," she said. A relocation grand opening is planned from noon to 3 p.m. on July 17, complete with refreshments and door prizes. Visitors will be encouraged to register for a Wellborn Cabinet makeover valued at $12,000. The offer extends to anyone who stops by the showroom during normal business hours. IF YOU GO WHAT: StyleCraft Cabinets of Tampa Bay WHERE: 6708 E. Fowler Ave. HOURS: 8 a.m. to 4 p.m. Monday through Friday. Saturdays and after-hours are by appointment. INFORMATION: Call (813) 620-1166 or visit www.stylecraftof tampa.com.

Reporter Joyce McKenzie can be reached at (813) 731-8026.

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