Kids don't want to hear it, but parents are probably ready for it: back-to-school preparation is starting to heat up. On Thursday, July 18, parents who stop by their local Direct General Auto Insurance location can receive a free book bag while supplies last. All neighborhood Direct locations will be hosting a "Back to School Bash" with free food, drinks, games and giveaways. Guests can spin a wheel to win prizes and sign up for a chance to win a Kindle Fire HD 8.9. The Back to School Bash will run all day during the locations’ normal business hours. There is a limit of one book bag per household and some restrictions apply in the Kindle promotion. Contact your local Direct office for complete official rules.